“i need a girlfriend”
Those words are boldly painted on the sides of a vehicle being driven around Silverlake in Los Angeles. They are followed by a phone number presumably belonging to the dashing middle-aged driver. And blaring from his shiny red ride today was the “…hello, I love you, could you tell me your name… hello, I love you, could I get in your game…” song. Talk about an integrated message! I’m sold, aren’t you?